LMU Academy Custom Tool
A bespoke tool built for a highly specific, niche use case — delivered to slot into the client's existing site with no technical involvement on their part. Now drives over half their traffic.
Alex Kay runs LMU Academy, a YouTube channel and community built around Le Mans Ultimate and sim racing. He needed a bespoke tool — a stint calculator for planning pit stops in endurance races — with requirements specific enough that nothing off the shelf would do.
The tool was delivered in a way that slotted directly into his existing Wix site. Alex didn’t need to touch any code or change anything about his setup.
It’s now used actively by his community and drives over half of the site’s traffic. Niche requirements don’t have to mean unsolvable problems — if your business needs a tool that doesn’t exist yet, get in touch.